Mid-Century Ads. 40th Ed

  • Author: Steven Heller
  • Publish Year: 2023
  • Weight: 2.45
  • Dimensions: 6.1 x 8.5 in
  • Format: Hardcover
  • Number of Pages: 512
Sit back with this anthology of ads and zoom back in time to the height of American postwar consumerism, when real life Don Drapers labored day and night to sell everything from girdles to guns. This panorama of midcentury marketing paints a fascinating portrait of the 1950s and ’60s, high in color, crisp fonts, and sexy, carefree capitalism.